Company

Our experience is the difference.

Car People Marketing, Inc. is an industry leader in customer retention with proven marketing solutions designed especially for the automotive industry. These solutions are designed to help you Increase Service Traffic, Build Customer Retention and Keep Customers Forever.

Randy Johnson, Founder and President, grew up in the independent repair business in West Virginia before eventually becoming the Corporate Fixed-Operations Director over 17 dealerships in Florida. Car People Marketing, Inc. was founded in 2001 and currently does business with over 650 stores nationwide.

We are made up of many dedicated Sales Associates and Employees, all of which are focused on the success of our programs at your store. Extended biographies for our Management Team are below.