by Jared Thomas | Feb 8, 2019 | Blog
As I get older, I see a lot of things in life and business that seem to cycle around – it goes with the territory of being around an old guy that’s been around a long time, I guess. So now that you know I am old, I want to tell you about the one thing that cycles...
by Jared Thomas | Dec 20, 2018 | Blog
Merry Christmas and Happy New Year to you all! Please click the play button to view this year’s edition of our annual Car People Marketing company Christmas video. We hope you enjoy it. We’re grateful for all of our clients as well as the amazing team we...
by Jared Thomas | Dec 3, 2018 | Blog
Now more than ever you need every customer you can get. You need more service traffic, sales and profits. You need to sell more cars; heck, you always need to sell more cars! The best way to reach all of these goals is to get every single one of your team members to...
by Jared Thomas | Sep 6, 2018 | Blog
The Secret to Customer Retention is in the Customer Experience. Despite what you’ve heard, improving customer retention is not rocket science – in fact, there’s nothing scientific about it. It’s really very simple. And you might be surprised to hear that your entire...
by Jared Thomas | Jun 27, 2018 | Blog
So often I hear advisors and even managers talking about how crazy and unreasonable some customers are. It happens when customers loose their temper and blast one of your employees. Almost always everybody comes to the seemingly logical conclusion that the customer...
by Jared Thomas | May 29, 2018 | Blog
The factory’s service advertising programs are just not strong enough to attract the customers you need. We all know by now that simply sending out factory service reminders and doing no other advertising for your service department isn’t going to the...